College students have little money to spend, but they have many expenses. Tuition is unbearably high, and yet increasing. Living expenses can be equally daunting. But students perceive textbooks to be the most infamous extortion of their money. It is not surprising that the majority of students distrust, dislike and are frustrated by the campus bookstore. They perceive that the bookstore offers high prices low buy back values and unacceptably poor service. The High cost of college textbooks has reached crisis proportions for many students.
That's where Beat the Bookstore steps in. They cater to students, not publishers, wholesale companies, authors, nor administrators. They buy for more and sell for less; provide uncommon customer service, treat students with respect, and have fun in the process. Their stores don't even look like a college bookstore. They have no high priced junk, no fudge, no candy, no sweatshirts, no glassware, no decorative spoons, no trinkets, no bumper stickers … and no apathetic managers or employees. They just have cheap textbooks and genuine respect for students.
Franchising Tips and Facts
If you notice high pressure being used during a sales presentation, especially attempts to get you to sign up now, beware. The FTC rule requires at least 10 business days between getting the disclosure documents and paying or signing any agreements.
Owning a Beat the Bookstore franchise is a long-term commitment. It happens all too frequently that people jump into business, and then they find out later that they do not like it because they expect to make lots of money. Making money from any business or franchise takes time, unless you enjoy yourself along the way, you are unlikely to perform at your peak and as a consequence, success may elude you.
By following the franchisor's business practices and offering products that meet the company's standards, Beat the Bookstore franchisees can consistently provide customers with quality goods and services. In the United States the Federal Trade Commission (FTC) and certain states can decide if a franchise is acting as a franchisor. If so, they regulate the activities of the franchisor, as to marketing and sales, and distribution of required disclosure information (Offering Circular aka UFOC) about the franchise to prospective purchasers. Certain other countries have similar regulations. Research has shown that the success rate of new franchisees is much higher than that for other new business start-ups.
One of the reasons you may be considering a Beat the Bookstore franchise opportunity is brand recognition. With well known established brands, you don't have to work as hard to build brand awareness because a lot of that work has already been done by the franchisor and other franchisees. A good brand is immediately familiar in consumers' minds. To the consumer, brand equals the company's reputation.
Please Note: Beat the Bookstore, and other franchise opportunities, business opportunities,
businesses and franchises for sale on this web site are not to be
considered as an "offering," suggestion or approval by
ActiveFranchising.com. As always, we recommends seeking the advice of a lawyer, financial consultant or
accountant before purchasing a franchise or business opportunity.